With more and more brands following the trend on lift-kits and off-road readiness for their models, it comes as no surprise that Fiat Chrysler Automobile is considering the Big Horn Low Down concept for its Ram 1500.
The concept was first introduced in 2018, allowing the full-size pickup truck to be lowered by two inches. It was created by Mopar for the 2018 SEMA show and, according to reports, FCA has been
gauging consumers’ reactions on the idea since it was revealed.
According to Cheryl Woodworth, brand accessories manager, the reaction has been positive so far. However, she also clarified that it is still unknown where the concept might fall on the company’s priority list.
The Big Horn Low Down concept features a hard tonneau cover, five-inch exhaust tips, and a 5.7-liter Hemi V-8 engine, while a performance dome hood may possibly be included as well.
In a test drive done previously on the Low Down, it showed a bouncy ride, although designers claim it is understandable given that the concept was mainly developed for aesthetic purposes. Should FCA go into production, however, it is expected to be engineered in such a way that ride quality will not be compromised. It will also undergo all necessary tests to meet safety regulations, which means there will likely be changes on the position of the sensor that triggers airbag deployment, so it is not placed too low in the vehicle.
FCA is reportedly coming out with a decision soon on whether it will add the lowering kit prototype into its catalogue. But until it happens, all Low Down lobbyists can do is wait.
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